Outside Your Comfort Zone...
When I started my leather notebook business, I knew nothing about leather, notebook manufacture or running my own business, which might have been seen as a bit of a drawback…
Fortunately I’ve never had a problem admitting what I don’t know, and I’ve always had great respect for those who do, so by finding the right people, and asking the right questions, I’ve managed to build something after all.
We think of the area outside our comfort zone as a hard, lonely wilderness, but in my experience it’s often a wonderfully interesting place, and not half as uncomfortable as you might think…