What Really Matters...

I’ve been re-evaluating my long-term business goals, because I realised that they weren’t pulling me forward in the way they once did. The reasons are complex, but at their heart was the fact that I had pretty much done what I had set out to do (build a business) and I was simply trying to motivate myself with bigger and bigger numbers, which just wasn’t working.

The good news is that I’ve found a way to get myself back on track by really exploring how I want my life to be in the years to come, and linking my business goals to that. Time will tell whether I’ve got it right, but since I’m feeling happier and more motivated than I have done in a while, I guess I’m on the right track.

All too often we set goals based on what we think we want, but when we set them based on what really matters, the difference is like night and day…