Where Creativity Starts...

The William Hannah notebook wasn’t created because I decided that I wanted to make a luxury leather notebooks. It wasn’t created before that because I thought disc-bound notebooks were really clever. It wasn’t even created before that when I couldn’t find a notebook with replaceable pages that I really liked. It was actually created before all of those things, when I couldn’t remove the mistakes and private thoughts from my traditionally bound notebook without making a mess, and I decided that there must be a better way of keeping tidy notes for untidy people like me…

We think that creativity is about coming up with great ideas, but actually, creativity starts when we decide that things need to be different than they are now…