Safest...

When times are tough, our natural reaction is to hunker down, lower our sights and choose the safest option.

But over any term - short, medium or long - that can be a dangerous thing to do, because we risk settling for safe for way longer than we ever intended.

So embrace your talent, uniqueness and passion, and keep pushing on, because no-one wants to see your safest, we all want to see your very, very best….